GET THE BEST SEATS ON BROADWAY WITH OUR AMEX GOLD CAMPAIGN.
OUR NATIONAL BRAND CAMPAIGN FOR NEWREZ MORTGAGE.
Proud to have helped Newrez brand their message and name with this National Out-Of-Home campaign. The campaign ran in top Newrez markets including; Atlanta, Dallas Philadelphia, Seattle and Tampa.
HBO IS FOUND IN EVERY NEIGHBORHOOD.
OUR BRAND CAMPAIGN FOR WINDSOR MANAGEMENT''S CRE PORTFOLIO.
WE BRANDED REAL TIME WITH BILL MAHER FOR OVER 10 SEASONS.
SO PROUD OF THIS NETWORK LAUNCH CAMPAIGN, OUR MOST IMPORTANT EVER.
GREAT COMMITMENT PLUS GREAT CREATIVE EQUALS GREAT REVIEWS:
We're so proud for what the top people, across industries had to say about Glenn and his team.
"While I eventually served as president of HBO, it was during my tenure as the head of marketing that I became intimately familiar with the work of Glenn and his agency Pere360. At the time, HBO was producing some of its most iconic, culturally significant programming in all of television and the creativity of the advertising had to match the creativity of the programming ; "It's Not TV. It's HBO", The Sopranos, Sex and the City, Curb Your Enthusiasm, Real Time With Bill Maher, Band of Brothers, Entourage, live events like; Jerry Seinfeld, The Rolling Stones, Springsteen, and Robin Williams. Glenn did them all and much more. He defined HBO Sports and crafted over 400 fight campaigns for HBO Boxing. I believe, to this day, his PPV campaigns still hold all records for buys and revenue.. Simply, we counted on Glenn's vision, daily, to reach our 40,000,000 customers and it was his creativity to help us garner the highest retention rate in all of entertainment.
Glenn and his team never failed to develop thought-provoking, beautifully designed pieces of advertising that would generate the desired reader response. Since television is a 24/7 business, all the work was produced in a timely fashion, most often, under extraordinary time pressure and he never failed. I would highly recommend Glenn and his agency for any assignment you are considering . I am 100% confident you will be 100% thrilled with his work and more so, his commitment to your business and his level of brand knowledge".
Many would say; "It's Not TV. It's Glenn Pere."
“American Express asked Glenn Pere to analyze the AmEx Gold Card franchise to help identify and showcase the greatest value. And he did, just that, with the “On Broadway, You're Golden” campaign. It was an instant success and a huge hit. My favorite was “Never sit in Row Q, for Avenue Q” but also loved “Get Wicked good seats for Wicked”. The messages resonated on every level..."
“Glenn Pere has a firm understanding of the luxury market and has exceeded all expectations on all fronts. Their task was not an easy one; how do you entice people to spend hard-earned money on a product that on the surface appears to be irrational? I don’t know how they did it, but they did.”
“There’s not much I can say the work speaks for itself. Sports documentaries, original programming, branding and marketing...none better. Let’s not forget HBO Boxing and let’s not forget Glenn’s creative that to this day holds all PPV record-setting buys.”
“Who else would we go with other than Glenn? We couldn’t have launched FOX SportsNet without Glenn’s keen understanding of sports along with his take on grassroots needs for local sports stations. As far as the creative force behind FX Networks, it was only Pere.”
“When I first started at HBO, it was in PR and it was Glenn and his team that we would knock out all the Hollywood trade campaigns...Little did I know, that 30 years later, Glenn would still be a valuable partner to all HBO does and stands for. His creativity, enthusiasm and loyalty will never be matched and will never be overlooked.
“As soon as the deal is done, the very first thing we do is focus on creating the name and the artwork for the fight. That name and that artwork create the first impressions in the consumer’s mind and, live forever in the annals of the sport once the fight is over. We need the best and that’s why we turn to Glenn Pere and his agency, Pere360 for their innovation and expertise. Lewis Tyson wasn’t on until Glenn said it was on. As a result the Lewis Tyson fight was the biggest grossing fight in boxing history.”
“At DirecTV, engaging customers with compelling creative and messaging is essential in in terms of customer acquisition and retention and that skillset is a mandatory for what we require in all of our creative partners. Pere, gets that better than most."
"I would be remiss if I didn't take the time to acknowledge the remarkable work that Glenn Pere Has been doing on behalf of the A&E brand. My job is made more fulfilling by the very fact that Glenn and his company have helped us achieve the highest-level of creative and advertising communications in the industry. It is truly a delight to see Glenn's creativity carried through all the way to finished product."
Glenn Pere
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